Agent Objective

The Agent Objective defines the goal your agent is working toward in every conversation. This helps the AI stay focused and gives you a way to track conversion success.

Agent Objective Configuration

How it works

When you set an objective, your agent will:

  • Guide conversations toward that goal
  • Recognize when the objective has been met
  • Mark the lead as “objective completed” automatically

Common objectives

  • Book appointment — Schedule a call, demo, or meeting
  • Qualify lead — Gather key information to determine fit
  • Collect payment — Complete a transaction or deposit
  • Resolve support — Answer questions and close tickets

Filtering by objective status

Once objectives are tracked, you can filter your leads to see who has converted and who hasn’t — making follow-up prioritization easy.

Filter leads by objective status

Use objective filtering to focus your team’s manual efforts on leads that haven’t converted yet, while letting the AI continue nurturing automatically.